Bachelor Degree in Communication Design Subject Descriptions

Semester 1

HDCM008S - Design Systems and Services

This subject introduces students to the principles of systems and service design. The design of systems and service involves both tangible and intangible elements often in the form of high-level organisations, technology, communication and human behaviours.

HDCOM311S - Communication Design Strategy

This subject engages students in the development of a strategic communication design project from its initiation to evaluation. The subject will consolidate understanding of design research methods and conceptual development through design practice.

HDCOM312S - Design for Production

This subject introduces a range of industry standard production processes including print production. The subject will explore methods of selection and sourcing of appropriate suppliers and manufacturers in relation to a specific project outcome.

HDMMD121S Interactive Design for Web Technology

This subject introduces students to a range of web technologies. It will focus on the practical application of technology, utilising principles of interaction and usability to inform design concepts in the development of an interactive web product.

Semester 2

HDC007S - Communicating Practice

This subject develops professional presentation and communication skills in a ‘real-world’ design context. Student will undertake folio development, project elaboration and articulation, proposal writing and presentations.

HDC009S - Design and Business Strategy

This subject prepares students for employment within industry and/or the establishment of a small design practice or business. Students will be required to conceptualise and develop an idea for a new business and apply this within the framework of a business plan as a team.

HDCOM323S Advertising Design

This subject introduces students to the principles of advertising including analysis of audience demographic information, strategic brand message development and holistic conceptual planning for multiple media formats.

HDCOM321S Publication Design

This subject explores the formal, organisational and craft aspect of publication design. Student will produce professional quality graphic documents through the investigation and analysis of text and image organisation, structure and order, advanced typography, imaging and craft knowledge.